Comparison
Both tools exist to help dealerships post on Facebook Marketplace. The difference is in how — and who does the work.
A SaaS tool built for dealership sales reps to run the Facebook Marketplace workflow themselves — with ranked inventory, one-click listing, and a daily posting plan. The rep controls every post. No agency needed.
Best for: reps and dealerships who want to own their Marketplace workflow
A managed Facebook Marketplace posting service for dealerships. Shiftly handles the listing work on behalf of the dealer. Suited for stores that want to outsource posting rather than run it in-house.
Best for: dealerships that want fully outsourced posting
| Feature | Infinity Auto Marketing | Shiftly |
|---|---|---|
| Inventory ranking engine | Yes — AGGRESSIVE / MODERATE / OPTIONAL / SKIP tiers based on demand, price, and days on lot | Not a core feature |
| One-click listing creation | Yes — Auto Lister Chrome extension pre-fills title, description, price, and up to 16 photos | Service-based posting |
| License plate blur | Automatic — built into Auto Lister | Varies |
| Daily posting plan | Today's Best Posting Mix — one-per-hour ranked schedule (Pro) | Not included |
| Repost reminders | 72-hour activity alerts with price adjustment guidance (Pro) | Not included |
| Rep controls every post | Yes — rep reviews and confirms before every listing goes live | Agency-managed |
| Per-rep subscription | Yes — from $19.99/mo per rep, no agency overhead | Agency/service pricing |
| Dealership-level plans | Yes — Dealer OS (full dealership package — by request) | Custom |
| No long-term contract | Month-to-month, cancel anytime | Contract terms vary |
| Closing guidance per vehicle | Yes — objection handling and switch pieces per listing (Pro) | Not included |
Shiftly feature descriptions are based on publicly available information. Contact each vendor to confirm current offerings.
Every listing is reviewed and confirmed by the rep before it goes live. No black-box service posting on your behalf.
The ranking engine scores every vehicle by demand, price position, and days on lot. Reps always know what to post first.
Auto Lister pre-fills every field. One click opens Facebook Marketplace with the title, description, price, and photos ready.
Starting at $19.99/mo per rep with no long-term contract. The rep runs the workflow — you keep the margin.
Pro plan — ranked inventory, Auto Lister, Today's Best Posting Mix. $99/mo, no contract, cancel anytime.
Questions? [email protected]