Dealer OS — your dealership's
Marketplace Command Center.
A by-request package for dealerships: a manager Command Center, ranked inventory, rep posting workflows, Facebook/local comps, boost decisions, and buying/appraisal support.
What Dealer OS does
Stop guessing across the whole store.
Dealer OS connects inventory, reps, posts, boosts, comps, and buying decisions into one manager workflow — so the floor works the best vehicles instead of guessing. Designed to help managers decide what to post, boost, skip, and fix. Results vary. No leads or sales guaranteed.
Command Center
The manager view.Manual-assisted in Pilot
The Command Center helps managers see which vehicles need action, what reps should post, what may be worth boosting, what should be skipped, and where pricing may be off against the local market.
Inventory review
Facebook/local comps per vehicle
Price-gap visibility
Boost candidates
Skip / do-not-spend recommendations
Re-photo / caption / price-fix flags
Sales rep posting workflow
Manager action checklist
Used car manager pricing
Priced to the local market — before you spend.Manual-assisted in Pilot
Per-vehicle Facebook/KSL/local comps help the used car manager see whether inventory is priced competitively before the sales team spends time or ad budget.
Illustrative example — not live data
Example figures for illustration only. “Wholesale-style” and “book-style reference” values are entered during delivery, not pulled from a live Manheim or JD Power integration. Results vary.
Sales team management
Keep the floor on the best inventory.Building
Managers can use Dealer OS to organize what reps should post, reduce overlapping effort, and keep the team focused on the best inventory. Designed to give managers visibility into rep posting workflows during Dealer OS delivery.
Automated rep posting visibility and duplicate-post prevention are in development — handled as a weekly manual cross-rep review during the Pilot.
Boost control
Spend boost budget where it makes sense.Live logic, manual-assisted in Pilot
Dealer OS helps identify which vehicles may deserve boost budget and which vehicles should not get spend. The goal is to identify vehicles that may move quickly when price, demand, photos, caption, and boost are aligned. Results vary.
Suggested budget
A starting daily budget guide per vehicle.
Target buyer
Who the vehicle is most likely to reach.
Why boost
The reason a vehicle is a boost candidate.
72-hour stop-loss rule
Re-check spend after 72 hours; pull budget if it isn't working.
Manager approval
No automated spend — the manager always confirms.
Skip / do-not-spend
Vehicles that should not get boost budget.
Marketplace Boost Budget Manager
Control boost spend by store, rep, and vehicle.Manual-assisted in Pilot
Dealer OS helps managers control Marketplace boost spend by dealership, rep, vehicle, or inventory category. Set the monthly budget, assign rep-level budgets, choose which vehicles deserve boost, and use stop-loss rules so spend stays focused on the right inventory.
Example
A dealership could set a $10,000/month Marketplace budget, assign $2,000/month to a rep, reserve budget for trucks/SUVs, and let the Command Center recommend which vehicles should be boosted, posted organically, paused, or swapped.
Post more vehicles than you boost. Dealer OS is designed to help prioritize the strongest units, keep the rest organic, and rotate spend after performance is reviewed.
Dealership monthly boost budget
Rep-level budget allocation
Suggested daily spend target
Vehicle-level boost recommendations
Manager approval workflow
72-hour stop-loss
Pause / swap / rotate budget
Organic vs boosted posting mix
Dealer OS does not connect to your ad account or control spend automatically. Budgets and approvals are guidance the manager applies; some workflows are manual-assisted during pilot delivery. Results vary. No leads or sales guaranteed.
Buying System
Replenish the lot with better buys.Live / rolling out
The Buying System helps review buying and appraisal opportunities with asking price, a wholesale-style estimate, a book-style reference, local comps, recon risk, suggested max bid, expected gross, and a buy / negotiate / watch / skip recommendation.
Lead discovery
MMR / wholesale-style estimate
JD Power / book-style reference
3 local comps
Recon / risk estimate
Suggested max bid
Expected gross
Buy / negotiate / watch / skip
Outcome tracking (roadmap)
Pro Dashboard
What reps run every day.Live
Reps get a daily execution view: what to post, what to boost, what to skip, what to use as a switch piece, and what follow-up needs attention.
Auto Lister
Post faster — you stay in control.Live, assists posting
Auto Lister fills your listing faster — the rep reviews and posts. It does not auto-post.
What's live vs building
Honest about what's built.
Team Max vs Dealer OS
Same 20 seats. Different operating model.
Team Max is product-only. Dealer OS bundles the same seats with the manager Command Center and weekly done-with-you services.
| Team Max — $1,199/mo | Dealer OS — by request | |
|---|---|---|
| Rep seats | 20 Pro seats | 20 Pro seats |
| Onboarding | One-time, manual | One-time + ongoing weekly |
| Command Center | Not included | Included as a manager view — weekly refreshed snapshot during Pilot |
| Weekly manager review | Not included | 30-min call or written summary every Monday |
| Posting strategy management | Rep-driven | Reviewed weekly with manager |
| Boost strategy management | Rep-driven | Reviewed weekly with manager |
| Duplicate-post review | Not included | Weekly cross-rep check |
| Sold / stale cleanup review | Rep-driven | Weekly cleanup pass |
| Adoption support | Not included | Champion + weekly check-ins |
| Monthly strategy report | Not included | Written report on the 1st of each month |
| Cancellation | Month-to-month | Month-to-month |
What's included
10 pieces, one bundle.
20 Pro rep seats
Every rep gets the full Pro dashboard — ranked inventory, Today's Best Posting Mix, repost reminders, switch pieces, boost recommendations, Auto Lister Chrome extension.
Command Center (manager view)
A manager-level view of the floor's posting activity, duplicate-post visibility, recommended top vehicles, and cleanup tasks. Delivered as a weekly refreshed snapshot during the Pilot.
Weekly manager review
30-minute call or written email summary every Monday. Covers rep activity, duplicate flags, sold cleanup, and the week's recommended posting + boost mix.
Posting strategy management
Thomas reviews each rep's posting history weekly and recommends what to prioritize, swap, or pause across the floor.
Boost strategy management
Weekly boost candidates surfaced with recommended budget guidance. No automated approval today — manager always confirms.
Duplicate-post review
Weekly cross-rep check that flags vehicles posted by multiple reps so the floor can coordinate before reach drops.
Sold / stale listing cleanup review
Weekly cleanup pass: sold vehicles still on Marketplace, stale posts with no activity, and recommended next steps for each rep.
Adoption support
Thomas works with the named Champion at the store to keep reps logging in, posting consistently, and using the system daily.
Monthly strategy report
Written summary on the first of each month — rep activity, posting velocity, what worked, recommendations for next month.
Done-with-you onboarding
Per-rep setup, walkthrough video, first-week check-in, and a named contact for the dealership manager.
How the Founder Pilot works
Four steps. One floor on the system.
Apply
Email the Infinity team. We'll set a 15-minute call to confirm fit, rep count, and store information.
Pricing confirmed
Pricing is confirmed on the fit call based on your store's size and needs. Ask about limited Founder Pilot availability.
Per-rep onboarding
Thomas collects each rep's name and email. Logins, dashboards, and the Auto Lister extension are delivered per rep with a walkthrough video.
Weekly cadence begins
Monday manager review starts in week 1. First monthly strategy report lands on the 1st of the following month.
Founder pricing — renewal terms
Dealer OS pricing is confirmed per deal. Founder Pilot spots have limited availability — ask us about current openings. Cancellation is month-to-month at any time.
What is manual today vs automated later
Honest about what's built.
During the Pilot, Thomas delivers the dashboard work manually each week. Automation is in active development.
| Capability | During the Pilot (manual) | After build (automated, future) |
|---|---|---|
| Command Center snapshot | Refreshed weekly by Thomas | Live cross-rep dashboard the manager logs into directly |
| Duplicate-post review | Weekly manual cross-rep check | Automated cross-rep visibility, surfaced as flags |
| Sold / stale cleanup | Weekly manual pass + cleanup tasks sent to reps | Automated cleanup alerts per rep |
| Boost recommendations | Weekly review with manager + suggested budget | Boost approval workflow inside the dashboard |
| Per-rep posting assignments | Manager + Thomas decide together each week | Per-rep queue assignment with manager override |
| Lead / source / ROI reporting | Not included today | Planned for a later release |
Champion / team lead role
Someone inside the store keeps it running.
Every Dealer OS rooftop names one internal Champion — usually a senior rep or team lead. The Champion is the person Thomas works with weekly to drive adoption, surface issues, and onboard new reps as they join.
What the Champion gets
- Free Pro seat for as long as the store is active
- Named Champion role — recognized in the monthly review
- 5% monthly Stripe credit on Dealer OS while the store is active
What the Champion does
- Onboards new reps when they join the floor
- Pushes daily adoption — make sure reps log in and post
- Surfaces blockers and feature gaps to Thomas
- Helps with the monthly review
Champion benefits are manually approved by Thomas, not auto-paid. They end the month the store cancels or the Champion leaves the dealership. The 12-month Founder Pilot price lock is on the store's subscription, not on the Champion's benefits.
FAQ
Common questions.
What is Dealer OS?
Dealer OS is the top-tier Infinity Auto Marketing offer for car dealerships. It includes 20 Pro rep dashboards, a manager Command Center, weekly manager review, and done-with-you posting and boost strategy across the entire sales floor. Built for a GM, used car manager, or owner who wants Infinity to run the operating system for the dealership's Facebook Marketplace work — not just give every rep a tool.
How is Dealer OS different from Team Max?
Team Max ($1,199/mo) gives 20 reps Pro seats and manual onboarding. Dealer OS bundles the same 20 Pro seats plus the manager Command Center, weekly manager review, posting and boost strategy management, duplicate-post review, sold cleanup review, adoption support, and a monthly strategy report. Team Max is product-only; Dealer OS is product plus done-with-you services.
Is the Command Center fully automated today?
No. During the Founder Pilot, the Command Center is delivered as a weekly refreshed snapshot — Thomas pulls each rep's activity, prepares the manager view, and sends it with the weekly review. The live, log-in-anytime dashboard is in active development. Founder Pilot customers are explicitly the first cohort sold while that automation is being built.
What does Founder Pilot mean?
Dealer OS pricing is confirmed per deal based on store size and needs. Limited Founder Pilot pricing may be available for early dealership partners at Thomas's discretion. The Pilot framing exists because the platform automation is still being built — early customers get manual done-with-you delivery from Thomas in the meantime. Ask us about current availability.
Can a sales rep refer their dealership?
Yes. A sales rep who introduces Dealer OS to their dealership and helps it close can qualify as the Internal Champion at the store. Champion benefits include a free Pro seat for as long as the store is active, a named Champion role, and a 5% monthly Stripe credit on Dealer OS deals — applied to the Champion's personal Pro seat as a recurring Stripe coupon. Champion benefits are manually approved, not auto-paid. They end if the store cancels or the Champion leaves the dealership.
How do affiliate payouts work?
Lister, Base, and Pro plan referrals pay automatically at 20% recurring for up to 12 months — handled by the existing partner program. Dealer OS, team package, and Manager referrals are manual approval only. Approved Dealer OS referrals may qualify for a commission arranged per deal — contact [email protected] for affiliate terms. These payouts are not auto-paid through the affiliate dashboard — they are reviewed and approved per deal.
Are leads or sales guaranteed?
No. Infinity gives reps a ranked inventory dashboard, a daily posting plan, and a faster posting workflow. It does not auto-post and does not guarantee any specific number of leads, messages, or sales. Results vary based on inventory mix, pricing, photos, ad spend, follow-up, and rep execution. Past results are not a guarantee of future results.
How fast can a dealership get started?
After a 15-minute fit call, most dealerships are onboarded within one to two business days — Thomas collects each rep's name and email, delivers logins and the Auto Lister extension, and runs the first walkthrough. The first Monday manager review usually happens in the same week the floor is set up.
Ready to put your floor on Dealer OS?
Email us and we'll set a 15-minute fit call. Ask about limited Founder Pilot availability for early dealership partners.
Questions? Email the Infinity team — [email protected]
Pilot delivery includes manual done-with-you support while the live master dashboard automation is built. Results vary. No leads or sales guaranteed. Infinity gives your reps a daily posting plan and a faster posting workflow — it does not auto-post and does not guarantee results. Individual results depend on inventory, pricing, photos, ad spend, follow-up, and rep execution.